Thursday, 21 November 2013

Senior Marketing Specialist - Azadea Group

The Senior Marketing Specialist is responsible for leading various marketing activities and campaigns ensuring the Brand is consistently presented.

Bachelor’s Degree in Marketing or equivalent
3-4 years of experience in a similar field
Fluency in English. Arabic is a Plus
Proficiency in MS Office

Accountabilities
    Develop and implement creative marking concepts that will support the brand, generate revenues and drive traffic to the stores
    Manage day-to-day communication with stores/external partners to ensure proper implementation of promotions and lead relationships with media partners
    Ensure all marketing plans/campaigns are in line with the marketing calendar and strategy set by the Marketing Manager/ Brand owner in order to ensure brand image standardization
    Stay up to date with the Market and online trends relevant to the brand to ensure that campaigns and promotions are relevant within each market with an optimal commercial return
    Set up and implement a timetable of promotions and activities in support of the brand, plans and campaign
    Maintain strong relationships with concerned parties while establishing a robust relationship with franchisors to assure a deeper understanding of brands and their directions at the best possible cost
    Monitor the implementation/ impact of marketing campaigns and promotions to ensure maximum return on investments
    Specific for Fashion: Support local markets with needed communication tools to attain their set marketing objectives

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