The Product Marketing Senior Specialist - Postpaid Voice is responsible for all developing all post-paid activities.
You will plan, manage and execute the marketing activities of all new post-paid voice products and services in an assigned product group as it moves from the concept stage to technical and commercial readiness delivered to the customer.
Key activities and accountabilities:
Your key accountabilities will cover the following areas: Post-paid gross add/ Sub-base/ Revenue (Voice)/ usage enhancement activities/ Segment based approach.
Collaborate with the Team leader to prepare the Road map for the assigned products and define the customer segments for each product group.
Collaborate with the Pricing and Business Case team to ensure products are viable in the market.
Coordinate with Technology on the feasibility of offers and with Communication for advertising.
Obtain various reports on customer behaviour analysis from Business Intelligence (BI) to ensure that products are marketed appropriately in response to customer need.
Participate in the management of the life cycle of existing assigned products and services to increase their value to customers
Qualifications:
Masters in Business Administration
8-10 years Telecom experience
Innovative Thinker
Inter-departmental skills
Revenue conscious
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