Sunday, 29 April 2012

Required Business Intellegince Specialist / Geo-Marketing - Wataniya - Qtel Group in Kuwait

Generate geographic inputs, analysis and recommendations to support all related departments within Wataniya : Sales, Network deployment, Strategic Marketing, etc..

Key Accountabilities / Activities:
    Provide geographical analysis and support about the needs and behaviour of the customers, sales and traffic patterns.
    Advice marketing management on topics related to the roll out of the network and the customer's experience of the network.
    Provide the network roll out assessment reports within the commercial framework.
    Plan for upcoming sites from commercial angle
    Identify under served areas with respect to coverage
    Analyze commercial KPIs with respect to Geo marketing
    Maintain and update the Geo Marketing database
    Help driving the sales and revenue objectives of Wataniya through trade analysis, planning and forecasting.
    Share knowledge and insights with both the marketing and sales management.
    Monitor the utilization of sites by executing regular site analysis and providing recommendations for profit maximization
    Provide support in driving new sales initiatives.
    Establish good working relationships with all user departments and provide other ad-hoc duties for the commercial and marketing group as and when the need arises.

Qualifications / Requirements:
    3+ years relevant experience in Database development, programming and Market Analysis.
    Previous experience in Telecom Industry, and knowledge of the products and services.
    Understanding of different business areas and concepts including marketing, sales, finance, strategy, B2C, B2B and CRM.
    Good experience in GIS and Geo marketing would be an advantage.
    Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities.
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